LinkedIn Post Draft Score: 68/100
2067 characters · 290 words
Hook Type: Bold Statement
Draft Content
Invert, always invert. Charlie Munger attributed this principle to mathematician Carl Jacobi. Most strategic questions get asked forward. How do we win this deal? How do we enter this market? How do we improve performance? Inversion asks the opposite. How would this deal fail? What would make customers reject this? What scenario haven't we stress-tested? After decades in finance and strategy, I learned inversion finds risks forward analysis misses. Here's how to apply it: Capital allocation: Forward question: How do we maximize returns? Inverse question: What would cause us to lose money? The inverse reveals customer concentration, supplier dependency, regulatory changes, technology obsolescence that return optimization ignores. Market entry: Forward question: How do we capture market share? Inverse question: What would make customers reject our offering? The inverse exposes competitive advantages you don't have and local preferences you misunderstand. Risk management: Forward question: What risks should we hedge? Inverse question: What scenario would break our business despite hedges? The inverse finds tail risks and compound scenarios standard models miss. Operational improvement: Forward question: How do we improve efficiency? Inverse question: What creates waste? The inverse identifies friction points forward optimization accepts as constraints. 2008 demonstrated that the inverse question was the right question. Organizations unprepared for scenarios that seemed impossible failed when those scenarios materialized. Inversion doesn't replace forward analysis. It complements it. Forward analysis optimizes for success. Inverse analysis identifies how success could fail. Organizations that do both make better decisions. The discipline is simple: Before approving any major decision, invert it. Ask not just "how do we succeed?" but "how would this fail?" The second question often reveals risks and assumptions the first question missed. *** ♻️ Repost this with your network 🔔 Follow Bobby Bray for more.
Score Breakdown
main points: 8/10
post length: 7/10
readability: 8/10
hook strength: 8/10
call to action: 6/10
format structure: 7/10
hashtag analysis: 3/10
engagement potential: 7/10
Scored on 5/13/2026